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Yoplait (/ˈjoʊpleɪ/ YOH-play, French: [jɔplɛ]) is the world’s largest franchise brand of yogurt.It’s usual to say yogourt in the French part of Switzerland and Belgium. In the French region, le Finistère, you can also hear yaourt without pronouncing the letter t at the end of the word.In English there is considerable confusion regarding the proper pronunciation of the word “yogurt.” Basically, “yog-urt” is the UK pronunciation whereas Americans say “yo-gurt.” There are also alternative spellings: yoghurt or yorhourt, and the Canadians write yogourt.
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How do you pronounce yoplait yogurt?
Yoplait (/ˈjoʊpleɪ/ YOH-play, French: [jɔplɛ]) is the world’s largest franchise brand of yogurt.
How do you say Yoplait in French?
It’s usual to say yogourt in the French part of Switzerland and Belgium. In the French region, le Finistère, you can also hear yaourt without pronouncing the letter t at the end of the word.
How do you pronounce yogourt?
In English there is considerable confusion regarding the proper pronunciation of the word “yogurt.” Basically, “yog-urt” is the UK pronunciation whereas Americans say “yo-gurt.” There are also alternative spellings: yoghurt or yorhourt, and the Canadians write yogourt.
What does Yoplait mean in English?
The Yoplait name emerged in 1965 when the French dairy farmers from those six co-ops dropped their own respective brands, and came up with a moniker derived from the contraction of two of Sodima’s more recognizable member co-ops – Yola and Coplait.
Is Yoplait really yogurt?
Plain Nutrition Facts
Yoplait also sells a thicker, plain Greek yogurt that has comparable nutrition facts to its plain, nonfat variety. The primary ingredient in Yoplait’s plain yogurt is milk, but each container also contains small amounts of cornstarch, kosher gelatin and pectin.
Is Yoplait French?
Yoplait’s French history goes back to 1964, when a group of French farmers founded a dairy cooperative that would later become Yoplait. General Mills teamed up with Yoplait in 1977, and purchased a majority stake of Yoplait in 2011.
How do u spell yogurt in Canada?
The spelling yogourt is common on product labels in Canada because it is valid in both English and French, as products are required to be labelled in both languages. Yogurt remains by far the most common spelling in other contexts, however.
What is fruit called in French?
1. Les fruits. Un fruit is a fruit. The word has a specific meaning in botany, but today we’ll stick with the common usage of the word.
Why is there no Yoplait yogurt?
Due to manufacturing challenges caused by a national starch shortage, we are temporarily suspending the shipment of the following Yoplait® Original Yogurt SKUs, effective May 2, 2022.
How do you pronounce Yop?
It’s “Yope” 🙂 Hope you win the bet! in the commercials they say yawp.
Is the L silent in yolk?
1 answer. This is referred to as “L-vocalization”. Check out the Wikipedia article on the topic. In my own speech, I pronounce both words without any /l/, i.e. I say folk as if it were “foke” and yolk for me has the same pronunciation as yoke.
How do Brits say tomato?
Both pronunciations used to coexist, but today, “tom-ah-to” is the more British pronunciation, and “tom-ay-to” is the more American pronunciation. You still hear both in Canada though and in some American regions where British pronunciation was especially popular in early America.
What is French style yogurt?
French-style means placing whole milk and yogurt cultures in a small glass pot and letting it culture together in the glass. Yoplait said this takes about eight hours. Typically, yogurt is made in large batches and then put in small containers.
Are you supposed to stir oui?
Oui is best experienced without stirring to enjoy the unique, thick and creamy texture. It is made to be enjoyed slowly. We encourage consumers to dig in with their spoon and get some yogurt and just the right amount of fruit from the bottom to enjoy the full Oui experience.
How do you pronounce Yop?
It’s “Yope” 🙂 Hope you win the bet! in the commercials they say yawp.
Yoplait – Wikipedia
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History[edit]
World franchises[edit]
Community involvement[edit]
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How to pronounce Yaourt in French? – Master Your French
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Yogurt in French
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How to pronounce Yoplait | English pronunciation – YouTube
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How to pronounce “yogurt” – History of International Relations
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how to pronounce yoplait
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- Summary of article content: Articles about how to pronounce yoplait Yop in French would be pronounced [jɔp], similar to hop [ɔp]. This ɔ is an opened o. You have it partially in English, but not completely. In thought, Maud, daw … …
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how to pronounce yoplait
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How To Pronounce Yoplait – Correct pronunciation of Yoplait
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How do you pronounce yoplait in English? » Use YouTube to improve your English pronunciation » YThi
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Translation of yoplait
IPA (International Phonetic Alphabet) of yoplait
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yoplait on Youtube
How to pronounce yoplait
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How To Pronounce Yoplait: Yoplait pronunciation
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Wikipedia
French yogurt brand
Yoplait Product type Yogurt Owner General Mills (United States) Sodiaal (France) Country France Introduced 1965 ; 57 years ago ( ) Markets Worldwide Tagline French for Yum! Website www .yoplait .com
Yoplait ( YOH-play, French: [jɔplɛ]) is the world’s largest franchise brand of yogurt. It is jointly owned by American food conglomerate General Mills and French dairy cooperative Sodiaal.
History [ edit ]
In 1964, 100,000 French farmers agreed to merge six regional dairy cooperatives in order to more efficiently market their products at the national level. In 1965, the Yoplait brand was launched as a new national brand, as a portmanteau of the brands of two member cooperatives, Yola and Coplait.[1]
The company’s logo is a six-petaled flower designed by Philippe Morlighem,[2] each petal representing one of the six main cooperatives’ founders. A redesigned logo, which has been slowly rolled out since the late 2000s, uses a flower with only five petals.[3]
On 18 May 2011, General Mills announced it had agreed to purchase a controlling 51% interest in the brand’s main operating company Yoplait SAS, and a 50% interest in a related company owning the brand’s intellectual property, with Sodiaal retaining the remainder.[4] The announcement of the completion of the acquisition was made on 1 July 2011.[5]
World franchises [ edit ]
Yoplait yogurt produced in Israel
Australia [ edit ]
In Australia, Yoplait is locally manufactured by Lion Dairy & Drinks. In November 2019, China’s Mengniu Dairy announced the purchase of Lion from Japan’s Kirin Holdings.[6] However, due to rising geopolitical tensions between China and Australia, Kirin and Mengniu announced the cancellation of the sale due to approval from Australian regulators being “unlikely to” materialize.[7] It uses the slogan “Yoplait; French for Yum!”.[8]
Canada [ edit ]
In Canada, General Mills markets pre-stirred Yoplait yogurt, Minigo, Tubes, Source, Creamy, Delicieux, Yop, Yoplait Basket, Yoptimal, and Asana. In 1971, the Coopérative agricole de Granby, which went on to become the largest dairy cooperative in the country—Agropur—launched the Yoplait brand in Canada. In 1993, Agropur and Agrifoods (the two largest dairy cooperatives in Canada) combined their yogurt and fresh cheese marketing and manufacturing activities to form Ultima Foods. Ultima Foods oversaw Yoplait brand products throughout Canada until 2012, when General Mills took over the licence (Ultima Foods continues to manufacture Yoplait products in Canada as a subcontractor, but has also launched a wholly owned rival product line, iögo).[9]
Chile [ edit ]
In Chile the Yoplait brand is managed by Quillayes.
France [ edit ]
In France, the Yoplait brand is managed by Yoplait France.[10]
Ireland [ edit ]
In Ireland, Glanbia controlled the Yoplait brand from 1973 until 2017, when its dairy processing business was offloaded to form the joint venture Glanbia Ireland, with the Glanbia Co-operative Society holding 60% ownership and Glanbia 40%.
Israel [ edit ]
Yoplait in Israel is managed by Tnuva, Israel’s largest dairy,[11] and products are kosher. The company’s drinkable yogurt comes in a 100-gram shot-style bottle with a center opening for easy gripping.[12] Yoplait-brand flavored yogurts account for 42–52% of the Israeli market.[13] Tnuva and Yoplait entered into a partnership to set up production facilities in Romania in 2007.[11] In 2009, Tnuva introduced a 500-gram family-size yogurt called Yoplait YYY that comes in resealable containers.[13]
Mexico [ edit ]
In Mexico, the Yoplait brand is managed by Sigma Alimentos.[14]
Norway [ edit ]
The franchise in Norway is held by Fjordland, a brand of Tine, and has been since 1998. In 2014, Q-Meieriene filed suit against Fjordland for “allegedly copying a unique container for the Icelandic cultured milk product Skyr”, as the latter uses a similar shape for one of its products.[15]
Portugal [ edit ]
In Portugal, Yoplait was franchised to Gelgurte until 2010, when the franchising was not renewed with headquarters. It has not been made or sold in the country ever since.[16]
Spain [ edit ]
In 2001, the Soldier Spanish brand from Social stopped its production and commercialization in Spain closing its Anacondas production plant.[citation needed]
South Korea [ edit ]
In South Korea, the Yoplait brand is managed and manufactured by Binggrae.
United Kingdom [ edit ]
In the United Kingdom, Yoplait UK Ltd is now 100% owned by Yoplait France.[17] In April 2009 the joint venture between Yoplait and Dairy Crest ended. Yoplait UK Ltd is based in General Mills’ European head office; Harman House in Uxbridge, London, United Kingdom. Tubed yogurts are called Frubes (portmanteau of fruit and tube) in the UK, half under the Petits Filous branding and half under the Wildlife Choobs branding. Petits Filous yogurt pots, Wildlife yogurt pots, Cal-in+ pot yogurts and yogurt drinks and Yop drinking yogurt are also sold in the UK.
United States [ edit ]
The Yoplait brand first entered the United States in 1974 when it was licensed by the Michigan Cottage Cheese Company. In 1977, General Mills acquired the U.S. marketing rights to Yoplait from that company, along with a yogurt plant in Reed City, Michigan. General Mills has been the exclusive franchisee of the Yoplait brand in the United States ever since.
General Mills opened a plant in Carson, California to manufacture Yoplait for the West Coast, where it became the best-selling yogurt brand. In 1981, General Mills began selling Yoplait on the East Coast.[18]
Yoplait products are available in a variety of fruit-based flavors that come in a truncated-conical container sealed with an aluminum foil top.[18] Under the Yoplait label, General Mills also markets Trix Yogurt, based on the flavors of their breakfast cereal of the same name, and Go-Gurt, where various flavors are packaged in plastic tubes for spoonless eating; these brands are targeted to children. A probiotic line of yogurt is marketed under the brand name Yo-Plus.
During the 2000s and 2010s, Yoplait steadily lost market share in the United States to Greek yogurt brands, especially Chobani. General Mills’ attempts to market Greek yogurt versions of Yoplait repeatedly failed. General Mills executives carefully studied these failures, concluded that what attracted consumers to Chobani was the charming authenticity of its rags-to-riches backstory, and decided to embrace the authenticity of the Yoplait brand’s French heritage.[19]
General Mills launched the Oui by Yoplait brand on July 10, 2017, by adapting and marketing an existing 20-year-old French product line, Yoplait Saveur d’Autrefois, as French-style yogurt. Oui’s selling point is that unlike most yogurts which are fermented in bulk and then poured fully formed into separate containers, all the ingredients are poured into separate glass jars and separately fermented in each jar. This “pot-set” process supposedly stabilizes the yogurt without the need for additional ingredients like cornstarch or gelatin.[20][21]
United Arab Emirates [ edit ]
In the United Arab Emirates, the Yoplait brand is a subsidiary of Agthia Group.[22]
Community involvement [ edit ]
In the U.S., Yoplait participates in an annual program called “Save Lids to Save Lives” to raise money for breast cancer research. Yoplait donates ten cents per pink foil lid that is mailed to the company, but they state in fine print on all promotional materials that their donations will be capped at $2,000,000 per year. This money is donated to the Susan G. Komen Breast Cancer Foundation. Yoplait has been the primary sponsor of Race for the Cure, a marathon held to raise additional research money, since 2001.
The American franchise of Yoplait added a rim on the bottom of the yogurt containers to keep animals such as skunks from accidentally getting their heads caught. A label was added to the container stating: “Protect Wildlife: Crush Cup Before Disposal.”[23]
Controversy [ edit ]
The 2011 documentary Pink Ribbons, Inc. reported that some products sold under the “Save Lids to Save Lives” campaign had previously contained milk from cows treated with bovine somatotropin, a growth hormone banned in many nations for its possible link to diseases in humans, until the company agreed to remove it.[24][25]
A 2012 television advertisement for Yoplait prompted criticism from the National Eating Disorders Association due to its portrayal of a woman making difficult food choices. The company announced within a few days of the complaint that they would pull the ad, saying, “We aren’t sure that everyone saw the ad that way, but if anyone did, that was not our intent and is cause for concern.”[26]
Since at least 1998, Yoplait has been the target of a campaign by animal advocates, including the Humane Society, to redesign its traditional tapered cup design because small animals can easily get their heads stuck inside and then suffocate or die from dehydration.[27][28]
See also [ edit ]
How to pronounce “yogurt”
In English there is considerable confusion regarding the proper pronunciation of the word “yogurt.” Basically, “yog-urt” is the UK pronunciation whereas Americans say “yo-gurt.”
US pronounciation
There are also alternative spellings: yoghurt or yorhourt, and the Canadians write yogourt.
Meanwhile, the French say “yaourt” and this is also how they spell it. That is, the French don’t pronounce the “g.” Weird, right?
Well, as it turns out, the French pronunciation is the most accurate. The word is originally Turkish, yoğurt, from yoğurmak, meaning “to kneed,” “to become curdled or coagulated.” As a people of the Central Asian steppes, the Turks ate a lot of milk products and they do so to this day. In fact, their yoğurt is phenomenally delicious and it contains none of the weird emulsifiers and sickening sweeteners that one finds elsewhere.
So why do the French swallow the “g”? Well, because the Turks do. The letter “ğ” — yumuşak ge, a “g” with a squiggle — is not pronounced in Turkish but it only extends the length of the previous vowel. The French must have met actual Turkish people and learned the pronunciation from them. English, Americans and Swedes must only have seen it written and they consequently mispronounce the word to this day.
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