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So what is hand to hand leaflet distribution? Hand to hand leaflet distribution is a tried and tested way of ensuring your leaflets reach their intended audience. It’s handing your promotional material directly to customers in a predefined location or event.
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What is Hand to Hand Leaflet Distribution?
If you run a small business or even work in the marketing department of a large company, spreading your message and attracting new leads is probably part of your daily responsibilities. One of the best marketing methods to target local customers is to distribute leaflets. There are two types of prospectus distribution methods; door to door and hand to hand. You can read more about door-to-door by clicking here, but in this article we’ll take a look at hand-to-hand leaflet distribution. So what is hand-to-hand leaflet distribution? Hand-to-hand distribution of flyers is a proven method to ensure your flyers reach the intended audience. Your promotional material directly to customers at a predefined location or at an event is sufficient. As such, it is the most targeted shipping method and allows you to choose the best locations.
Calculate the cost of your campaign using our online price calculator below
Calculate door to door cost Telephone Choose your area * Central London Greater London Kent Essex Berkshire Buckinghamshire Herfordshire Surrey Name * Your email address * Number * Calculate hand to hand cost URL How many Hours? * 4 Hours 8 Hours 12 Hours 16 Hours 20 Hours 24 Hours 28 Hours 32 Hours 36 Hours 40 Hours 44 Hours 48 Hours 50+ Hours Need branded clothing? * No branded t-shirts Branded t-shirts and hats Name * Your email address * Number *
This brings the most results and chooses the most opportune time for maximum effect. Hand-to-hand distribution of leaflets also gives you the opportunity to interact with your target audience.
Why hand-to-hand leaflet distribution.
By choosing to hand-deliver your brochures, you can reach your desired customers so you don’t waste brochures on people who are outside of your market. This saves money and increases the possibility of conversions. You have the option to choose your preferred locations for distribution, e.g. B. train stations, shopping streets, clubs, gigs, festivals and bars.
This is how the hand-to-hand distribution of leaflets works.
There are several considerations when launching a hand-to-hand brochure distribution campaign. The right mix can be very successful, while the wrong mix is often a recipe for disaster.
Brand clothing:
With any type of person-to-person marketing, first impressions are crucial. With branded clothing, you or the agency distributing your flyers act as a brand ambassador, become instantly recognizable and stand out from the crowd. And one more thing to consider: Which of the following prospectus distributors comes across as the most professional when approaching people? Someone who is on their own in their own clothes, or someone who wears fancy branded clothes.
Geographic targeting:
You can set up your distributors in strategic locations such as busy malls and shopping streets on weekends, outside train and subway stations during morning and evening rush hours, at sporting events, shows and other public events. You can also think of other places like long queues for buses. Perhaps your well-designed and informative flyer will help alleviate the boredom some people feel while waiting.
Timed coordination:
Unlike most door-to-door delivery campaigns, which can be done at any time, opting for manual delivery means you need to consider the best time to distribute to your audience. When you have an event, you don’t want to advertise it too early so everyone forgets about it, and you don’t want to advertise it too late so no one has time to attend. Timing is also important when you have seasonal produce or groceries. For example, if you run a coffee shop in the city center, the best time to distribute leaflets is in the morning, when people are on their way to work or on the streets during their lunch break.
Weather:
The weather matters. If bad weather looms, you may need to reconsider your plans. No one wants to be confronted with a leaflet while running for cover in a downpour or holding grocery bags in one hand and an umbrella in the other. And to state the obvious, leaflets are made of paper and generally don’t last very long in rain, snow or high winds. So always check the local weather forecast.
Plan wisely.
To get the best return on marketing, you need to plan and think strategically. Anything you can do will give you an edge and get you closer to achieving your goals by handing in hand-to-hand pamphlets.
Hand to Hand Distribution
Hand to hand distribution
Hand-to-hand distribution has proven to be one of the most effective ways to ensure your message gets into the hands and minds of your target audience. It offers the opportunity for interaction, effective demographic targeting, a verbal explanation of the advertisement and visual branding of the staff.
You determine the exact locations of the promotion staff, their shift times and the number of sales representatives yourself, so that you can create an attention-grabbing campaign that exactly meets your requirements. Teams can be outfitted in branded uniforms and fully briefed so they know what to talk about – and who to direct your flyers to. This leads to really effective, highly targeted campaigns that give you great results at a low cost.
We have many well-presented, articulate, energetic and enthusiastic advertising professionals on our team. Our hand-to-hand distributors not only distribute brochures, they do much more:
They become an extension of your company
You will learn everything about your business, slogans, sales pitches and how to answer any questions that will be asked when distributing your flyers.
They wear your branded t-shirts, sweaters, coats or baseball caps.
They can capture prospect data and send it to you in a report at the end of the campaign.
You will receive a detailed distribution report with information on the number of prospectuses submitted, the number of interested parties and other general information.
At Flyers Media, not only can we help you accurately target your prospects, we also make sure your campaign is continually optimized for maximum impact. We guarantee a flexible, honest and professional sales service. All of our staff have been trained and monitored to ensure your campaign is a resounding success. With high values such as honesty, reliability and responsibility, we can assure you that our employees do the job correctly.
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Hand to Hand Distribution
Hand-to-hand distribution of prospectuses is an extremely effective way to promote your business as it allows for very specific targeting, provides an opportunity to interact with your target market and puts your prospectus right in their hands.
Hand-to-hand flyer distribution provides an opportunity for interaction, effective demographic targeting, and a verbal explanation of the promotion. You determine the exact locations of the promotion staff, their shift times and the number of sales representatives yourself, so that you can create an attention-grabbing campaign that exactly meets your requirements.
Our hand-to-hand (field) teams are quite different from our door-to-door sales teams. Many of them have a background in the performing arts and are selected for their outgoing personalities and strong communication skills.
Teams can be outfitted in branded uniforms and fully briefed so they know what to talk about – and who to direct your flyers to. This leads to really effective, highly targeted campaigns that give you great results at a low cost.
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